Summer is often associated with a slower pace of business, as key stakeholders head on holiday, meetings become less frequent and inboxes are (slightly) less overwhelming. But instead of letting the quiet weeks slip by, smart companies use this time to prepare for what’s coming up next – especially when it comes to multilingual content and translations.
Here are five translation-related tasks you can easily outsource this summer, ensuring you’re ahead of the curve when autumn arrives.
1. 🌍 Have your marketing materials for Q3-Q4 campaigns translated
Planning a product launch, trade show or campaign for September or October? Now’s the perfect time for translation of:
- Brochures and product sheets
- Press releases
- Email campaigns
- Social media assets
Taking care of these now means you’ll avoid the September rush – and still have time for last-minute adjustments if needed.
2. 📄 Have your website or app content localised
Website updates and app localisations often get sidelined during busy periods. Summer gives you the breathing space for:
- Translation of new website sections or landing pages
- Localisation of UI strings and app store descriptions
- Review of existing content for outdated or inconsistent translations
Bonus: SEO-translated content has time to index before the peak season hits.
3. 📋 Have regulatory & technical translations prepared in advance
If you work in a regulated industry (such as the chemical, pharmaceutical or technical sectors), you already know how tight deadlines in Q3 can be.
Take advantage of the summer for:
- Translation of SDSs, product labels
- Preparation of SPC translations
- Translation of clinical trial documentation
- Translation of safety manuals and user guides
- Translation of internal compliance documentation
Certified and compliant translations often require multiple steps – don’t leave them to the last minute.
4. 🗣️ Have video content subtitled and localised
Have training videos, webinars or awareness campaigns awaiting translation? Summer is ideal for video localisation:
- Subtitling in multiple languages
- Voiceover services
- Multilingual video editing & captioning
Getting this done now helps you engage international audiences right when autumn projects go live.
5. ✅ Have existing translations proofread and certified
Not all content needs fresh translation – but many existing translations require a second set of expert eyes before they go live or are submitted to authorities. Summer is the ideal time for:
- Linguistic proofreading by a native-speaking specialist
- Technical review by a domain expert (e.g. chemical, legal, medical)
- Sworn certification for regulatory or legal purposes
- Layout check (DTP) to ensure the final version is publication-ready
This is especially important for documents that are client-facing, compliance-related or part of multilingual submissions. A certified translation or final QA pass can prevent costly misunderstandings – and avoids bottlenecks in the autumn rush.
Final thoughts: get ahead while others slow down
While your competitors are relaxing at the beach, you can get multilingual content ready for Q3 and Q4. By outsourcing translation tasks during the summer slowdown, you’re giving your team a head start – without the stress of the autumn rush.
Need help with any of these tasks?
We offer certified translation services in 60+ languages, tailored to your industry and goals.
